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Please help WWF - the world's leading independent conservation organisation
Leave a legacy through Lexikin

Your support is vital to help us protect the planet for future generations…

Our ultimate goal has always been “people living in harmony with nature” - so we're about respecting and valuing the natural world and finding ways to share the Earth’s resources fairly.

To achieve that, we spend a lot of time working with communities, with politicians and with businesses too.

Most of the threats to wildlife and habitats come from human pressures and increasing demand for food, fuel or water.

A Wonderful Partnership

We’ve partnered with Lexikin – a trusted, secure digital estate planning tool which records your assets, wishes, memories and legacies.

This unique service allows you to set up a straightforward charitable pledge, for free, without any complicated obligations or up front payments. In addition, 100% of your pledge will go straight to the charity. All we ask is for you to consider making it part of your Will when you have time in the future.

What is a Legacy Gift?

A legacy gift is a pledged financial donation to a charity, which is only realised in the future when you die. Legacy gifts are arranged through a Will or can be pledged through Lexikin’s free online service.

How your Gift will be used

In addition to funding and managing countless conservation projects throughout the world, WWF continues to lobby governments and policy-makers, conduct research, influence education systems, and work with business and industry to address global threats to the planet by seeking long-term solutions.

How does it work?

Click Pledge

You will be directed to our secure WWF donation page to input your email and pledge amount.

Pledge Amount

Choose your future legacy gift value. Your donation will only be received if something happens to you.

Name Executor

Complete your Sign Up to your free Lexikin account and name your Executor(s) to ensure WWF receives your pledge.

What happens after I pledge?

Please help us reach more people

We would appreciate if you would help us spread the word about our WWF Charity campaigns.